1. The iPhone Camera App is great but it’s not the best.
Hard to believe but there are other Apps you can download that will take full advantage of the iPhone camera. Apps such as FilmicPro can shoot at a much higher megabit rate than the iPhone Camera app. One of the main features of FilmicPro is the ability to record at 50Mbit/sec which is much better then the camera app found in iOS which records around 24Mbit/sec at best. In the FilmicPro app you will also have much more control of the exposure and white balance.
2. Shoot in landscape.
Always! Just like when you take a picture, you want to use the landscape. Besides when you play back your video on your computer or TV, it will take advantage of the full wide screen.
3. Hold Steady.
For best results in shooting any video you must have a steady camera. Use a tripod. So many inexpensive tripods out there nowadays. Don't be that amateur holding the iPhone with your hands because nothing beats a tripod. The Joby GripTight Gorillapod is a good inexpensive tripod.
4. Sound perfect.
Nothing more annoying than shooting a video outside and all you hear is wind or distortion in the video. Sound is everything.There are plenty of microphones available for iPhones. The Zoom iQ6 or the iK Multimedia iRig Pro are great for their quality and you can also use them for the new iPhones that don't have the port. Just use the headphone adapter that comes with your iPhone.
5. Airplane Mode it.
The iPhone has great battery life but when it comes to recording videos, the iPhone camera will drain your battery very quickly. When you put your iPhone in airplane mode it prevents your phone from constantly searching and it will be a huge battery saver- especially if you're recording for a long period of time.You might even think about an external battery pack just in case. Mophie juice packs are highly recommended for extending your battery life.
Here’s how to enable airplane mode: Settings > Airplane Mode > toggle On
6. Set and lock the AF/AE setting.
The Auto Focus and Auto Exposure feature should be locked in place before you start recording. This setting will prevent the iPhone from changing focus to something else outside your locked area, making your video more clear and focused without changing the exposure. The AF/AE feature is found in both your iPhone Camera app and the FilmicPro app. But to turn this feature on in FilmicPro, you’ll need to select Dual Reticle in the app.
Here’s how: go to Settings > Camera > Reticle > choose DUAL.
7. Extra Tip.
Cool way to start and stop your iPhone video is by using the Apple-in-Ear headphones, instead of using your finger, to tap on the screen; here’s how: plug in your headphones to your iPhone > to start recording click volume-up button (+) > to stop recording click volume-down button (-) (yes, on your headphones).